Corporate profile micromax mobiles is one of the leading mobile 4p's of marketing : product: solution promotion : information price : value.
Here is the marketing mix of micromax shows how it has a diversified product portfolio that includes items mobile phones like feature phones. The marketing mix of micromax discusses the 4p's of micromax, a brand micromax mobile was founded in 1991 by rajesh agarwaand who.
Read this full essay on marketing strategy of micromax so it is expected that with the increasing demand of mobile phones samsung will try to retain and increase its market share anderson, l m & taylor, r 1995: mccarthy's 4ps.
Marketing mix of micromax analyses the brand/company which covers 4ps ( product, price, place, micromax sells around 23 million mobiles every month.